Google Sites websites for small businesses

You might not have considered Google Sites for your business website.

You might even think it's just for school projects, internal documents or simple personal sites.

It can be much more useful than that.

I use Google Sites to build professional, easy-to-manage websites for small businesses, sole traders and organisations — particularly when you don't need all the complexity of WordPress.

And because Google Sites doesn't charge for website hosting, it can be a very cost-effective way to get your business online.

£0/month hosting · Easy to manage · No software to maintain

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The best thing about Google Sites is that it keeps things simple.

There's no complicated software to install, no hosting package to manage and no regular updates to worry about.

If you're comfortable using Google Docs, you'll find the basic editing familiar.

You can update your text, change images and add pages yourself whenever you need to.

And if you'd rather not touch it at all, I can look after the technical side for you.

Google Sites itself is available without a separate website hosting charge.

That means you don't have another monthly hosting bill simply to keep your website online.

For a small business, that can make a real difference over time.

It's one less recurring cost to worry about.

My website design service is separate from Google's platform, of course. If I build your website for you, I'll explain exactly what's included and what it will cost before we start.

Website builds from £399.

This is the important question.

Google Sites is particularly good for straightforward websites where the main job is to explain what you do and make it easy for people to get in touch.

It can be a great fit for:

• Sole traders

• Tradespeople

• Consultants and freelancers

• Local businesses

• Startups

• Community organisations

• Professional services

• Small businesses with a relatively simple website

If you need a handful of well-designed pages, useful information, contact details and a way for customers to find you, Google Sites can do a very good job.

Simple doesn't mean unprofessional.

I'm not going to tell you Google Sites is the answer to everything.

It isn't.

If you need a complex online shop, membership system, sophisticated booking functionality, extensive integrations or highly customised functionality, another platform may be a better choice.

That's where WordPress — or potentially something more bespoke — can make more sense.

If that's what you need, I'll tell you.

The right technology is the one that solves your problem without creating unnecessary ones.

Not sure which platform you need? Start with my website options →

Quite a lot, particularly for a straightforward business website.

Your site can include:

• Multiple pages and navigation

• Professional images and galleries

• Contact forms

• Google Maps and directions

• Reviews and testimonials

• Social media links

• Videos

• Documents and other Google content

• Calls to action

• Custom domain names

• Search engine optimisation

• Analytics

• Mobile-friendly layouts

And you can add pages later as your business develops.

You don't have to know how any of this works before we start. That's what I'm here for.

One of the biggest advantages of Google Sites is that you don't have to rely on a developer every time you want to change something.

Want to update your phone number?

Change your opening hours?

Add a new service?

Replace a photograph?

You can do it yourself through your web browser. If you've used Google Docs, the basic editing experience will feel familiar. And if you'd rather leave it all to me, that's fine too.

Google Sites can provide a perfectly good foundation for a small business website, but choosing Google Sites doesn't automatically make your website rank well.

Good search visibility still depends on things like:

• Useful, relevant content

• Clear page structure

• Good headings

• Appropriate page titles and descriptions

• Mobile usability

• Links and local relevance

• Your Google Business Profile

• Your wider online presence

I'll build the basic SEO foundations into your website and can also help with local SEO if you want to improve your visibility further.

This is another area where Google Sites keeps things simple.

You don't have a WordPress installation sitting on a server that needs regular software and plugin updates.

There's no separate hosting environment for you to maintain.

Google takes care of the underlying platform.

That doesn't mean you can forget about your website completely — your content still needs to be accurate, useful and up to date.

But there's much less technical maintenance to worry about.

Quite a lot! Once your website is set up, I can show you how to:

• Edit text

• Change photographs

• Add or remove pages

• Update menus

• Add links

• Make basic layout changes

• Publish updates

I'll explain things in plain English and make sure you're comfortable with what you're taking on. Or, if you'd rather not deal with it, I can help with updates and ongoing support. It's your website. You should have control of it.

Google Sites is the platform.

I'm the person making sure it actually works as a website for your business.

That means thinking about:

• What your customers need to know

• How information should be organised

• How the site looks and feels

• How it works on mobile

• What people should do next

• How search engines understand your business

• How easy it will be for you to manage

The software is only part of the job. Good website design is about what you do with it.

Google Sites doesn't have to look like a collection of documents.

I've used it to create websites for small businesses, professional services and organisations, with designs tailored to the business rather than simply using a standard Google layout.